Backlinks plays a vital role while working in SEO. Backlinks are nothing but the incoming links to a web page. When a page links to any other page, its called a backlink. A page with a lot of backlinks tended to rank higher on all major search engines, including Google.
Below are common terms related to backlinks that you should know:
1. Link Juice:
When a webpage links to any of your articles or your website’s homepage, it passes “link juice”.
2. No-Follow Link:
When a website links to another website, but the link has a no-follow tag, that link does not pass link juice.
3. Do-follow Link:
By default, all the links that you add into a blog post are do-follow links and these pass link juice.
4. Linking root domains:
Linking root domains means the number of backlinks coming into your website from a unique domain.
5. Low-quality links:
Low-quality links are links that come from automates sites, spam sites, porn sites. These links do far more harm than good.
6. Internal Links:
Links that are going from one page to another within the same domain are called internal links.
7. Anchor Text:
Text that is used with hyperlinks is called “Anchor text”. It works great when you are trying to rank for particular keywords.
