Link building is not an easy thing to do, there are still many white hat SEO techniques you can start with even today, without considerable efforts.
Start a blog
Don’t make a blog with one post and one backlink to your site. If you do, you not only wasted your time but probably also just created another risky link for yourself. If you want to have your own blog, you need to keep it alive.
Write posts on a regular basis. Focus on your industry and on your client’s needs! In time, it will most likely gain authority. Make sure that your content is relevant, useful, and well-structured.
This is the only way to ensure that the world will want to link to it again and again. That’s how you get great backlinks; you earn them!
Write a good guest post
There are many sites and blogs that will accept to publish your article. Before you write an article somewhere, make sure that:
- the website or blog is relevant to your topic;
- the article is NOT about how great you are/ your company is;
- you have a focus on quality (well written, professional, and interesting);
- you keep in mind that a poor article can bring a bad reputation.
It’s important that you build links that help your website and not links that can negatively impact your website’s ranking in search results.
Build relationships
For good link building, you need to build good relationships. There are plenty of opportunities to build new contacts. You should start with niche-related communities: forums, blogs, or social groups.
Make the first step and start contributing with interesting and relevant comments and posts, providing contextual value to each discussion.
you will not only gain some good backlinks, but you will always have access to the newest industry news and be able to connect to some interesting people that share your passions.
Discover competitors’ common backlinks
If you research your competitors, you will probably notice that they have some backlinks in common which you don’t have yet. Well, if they managed to get these backlinks, why shouldn’t you too?
